Legal Aspects of Open Innovation for Small Companies: A P&G Perspective
I recently asked Chris Thoen, Managing Director of the Global Open Innovation office at P&G this question.
“Small companies often have limited legal resources. What can they do to get better deals and protect their intellectual property?”
As you can see below, Chris provides a great answer. However, this is a topic that many have looked into and it would be great if we can get more perspectives. Let me know what you can add.
Here is the reply from Chris:
This is an area of critical importance — to both parties involved. Unless everyone is comfortable with and clearly understands the goals, parameters and expectations of a project and of both parties, the relationship will never grow into the deep and trusted...



Join Stefan's group on LinkedIn
Subscribe to the 15inno RSS Feed