MIX has started an interesting challenge, Innovating Innovation, in which they are looking for contributions on how to make organizations more innovation-friendly.
Below you can find my contribution for what is called the Quick MIX – very short contributions that can start discussions and bring inspiration to the challenge.
Perhaps you should share your own or comment on those already submitted? Check the challenge here: Innovating Innovation
Innovation has to go beyond products and technology!
Does it matter that you have the best product or technology if this does not provide the best OVERALL solution to the customer? No, it does not help much.
Innovation often fails because there is too much focus on the product or technology aspect of innovation. We need a more holistic approach to innovation; an approach that not only focuses on products and technologies, but also on services and processes.
For this to happen, training and education across the organization is key.