About Stefan Lindegaard

I am a Copenhagen-based author, speaker and strategic advisor, who focuses on the topics of corporate transformation, digitalization and innovation.  I believe business and innovation requires an open and global perspective and I have given talks and worked with companies in the U.S., Europe, Asia, Africa and South America.

Besides sharing insights on my blog and offering training programs on Innovation Upgrade, I have written 6 books:

7 Steps for Open Innovation ( free e-book)
• Innovation Insights and Exercises by @Lindegaard – a workbook
• Social Media for Corporate Innovators and Entrepreneurs: Add Power to Your Innovation Efforts
• Making Open Innovation Work
• The Open Innovation Revolution
• Næste Stop: Åben Innovation (Danish)

You might read my books, blog or tweets and wonder how I can help your company on innovation issues. Here you get an overview:

External perspectives on your corporate transformation, digitalization and innovation efforts.

Training your team, executives and employees on innovation (things have changed, time to upgrade the skills and mindset)

Connecting your company with new business opportunities as well as with peers

Communication strategies for your innovation efforts (become better at attracting the right people and partners)

Let me know if you want to discuss ways of working together. My e-mail is stefanlindegaard@me.com

Here you get an overview of some of the talks, sessions and webinars I have given over the last couple of years:

7 Steps for Open Innovation: How to Grade Your Company’s Open Innovation Capabilities

As most companies across all industries have embraced open innovation, two important questions must be answered: How do our open innovation efforts measure up against the best practices? What can we do to put ourselves in the top tier of open innovation users?

In this talk, Stefan Lindegaard, will share his insights on how companies can evaluate their open innovation initiatives based on 7 key areas:

1. Common Language and Understanding, Motivation, Mandate and Strategic Purpose
2. Assets and Needs
3. Value Pools and Channels
4. Internal Readiness
5. External Readiness
6. New Skills and Mindset
7. Communications Strategy

Lindegaard will also provide ideas on how to make the necessary improvements that will give more power to your organization’s open innovation work.


Innovation Upgrade! – Latest trends on innovation management

Do you want to stay ahead of the curve and get the latest insights on innovation management? Do you want to expand your mindset, skills and toolbox on innovation? Do you want to get ready for the future of innovation?

Then, you should join my Innovation Upgrade!

This is a half-day session in which you get an overview of the current innovation trends and a crash course on what you can do to improve your innovation capacity to the benefit of yourself as well as your company.

The concept is simple:

An Innovation Upgrade! can take place in a city near you. Just let me know if you are interested and I will see if we can make it happen by bringing a small group (6–12) of people together. The program looks like this:

08.30 – 09.00: Networking and Open Talk

09.00 – 09.45: Current Innovation Trends – What You Need to Know

09.45 – 11.00: A Dive into Open Innovation – Insights and Exercises

11.00 – 12.00: The People Side of Innovation – Mindset, Skills and Toolbox

12.00 – 12.30: Open Q&A

There will be plenty of time of discussion due to the small group size.


Networking for Corporate Innovators

Networking has become a critical component for corporate innovation as we need to build and nurture more relationships than ever before both internally as well as externally. In this short webinar, Lindegaard explaina why you cannot have a strong innovation culture if you do not have a strong networking culture and he will share his views on what it takes to be good networker in the context of corporate innovation.

The talk will touch on topics such as:

• what does a corporate networking culture look?
• what makes a good networker?
• the social media tools that corporate innovators need to understand and master (LinkedIn and Twitter)

This will be a 45-minute webinar with a 20-minute presentation by Lindegaard followed by a Q&A on the topic.


A Key Understanding for Open Innovation: Bringing Assets, Needs, Value Pools and Channels Together

This is the second webinar in a series where I look into the 7 Steps for Open Innovation, which you can read about in this link: http://www.15inno.com/2014/09/09/7stepsoi/

Today, we will look into how companies must find the right balance between internal open innovation and “true” open innovation, how the triple matrix of direction, value pools and channels can bring progress to open innovation programs and why many companies struggle on getting this right.

Some questions that you should reflect on before, during and after this webinar are:

• Are you able to bring together the internal open innovation and “true” open innovation efforts?
• What value pools (think suppliers, startups or universities) can you tap into to build value for your innovation initiatives?
• What channels (types of open innovation) are the most appropriate for your efforts?
• What can you do to find the right balance on these steps?


Training and Educating Executives on Innovation

Corporate innovators say that their job becomes easier, when their executives know what they are doing in the context of innovation management. Yet, when I speak with corporate innovators around the world, I sense a big challenge on this specific question: How can corporate innovation teams and leaders better train and educate their executives on innovation management?

There seems to be a lack of understanding on how to make this happen and I would like to address this with several initiatives. This includes a series of informal meetings around the world where I bring together small groups of corporate innovators in order for them to share their insights, experience – and frustration – on the topic. Another initiative is a series of webinars in our Innovation MasterClass in which we look into the training and education of executives on innovation. (We will also touch on other groups within a company later on).

Some questions that you should reflect on before, during and after this webinar are:

• Who should be trained on innovation? Who are the most important people to train and educate? Why?
• How can corporate innovators get a better understanding of the barriers on educating and training executives on innovation?
• What can corporate innovators do to overcome these barriers?
• How does this fit into the bigger picture of training and education employees as well as external partners on innovation?

This will be a 45-minute webinar with a 20-minute presentation by Lindegaard followed by a Q&A on the topic.


The Next Level of Open Innovation: Is Your Organization Ready?

Today, many companies are moving beyond the basics of open innovation making this new paradigm of innovation even more complex, challenging – and rewarding.

Getting started with open innovation and developing the right foundation for open innovation has been a key challenge at many companies in the last three to five years. Now, internal as well as external forces are moving these companies towards the next level of open innovation in which we go beyond just products and technology and start to explore how a more open and collaborative mindset can be applied to even more business units and functions. This change is stressful to any organization and it brings out new challenges that must be addressed in order to unlock the full potential of open innovation.

This is the outset for this session with Stefan Lindegaard in which we get into these topics:

• the current state of open innovation – an overview of leading companies and insightful cases
• why internal open innovation can be a good starting point for many organizations
• how open innovation impacts management and organizational issues and requires more experimentation and learning from failure
• why corporate training on innovation is more important than ever
• an overview of tools and services that can help overcome the hurdles and propel the opportunities


Open Innovation: New Opportunities, New Challenges

Many companies are moving beyond the basics of open innovation making this new paradigm of innovation even more complex, challenging – and rewarding. This is the outset for this session with Stefan Lindegaard in which we get into these topics:

• the essentials: What open innovation is and why it matters?
• an overview of the mindset and skills needed to succeed with open innovation
• insights from companies on the leading edge of open innovation


The People Side of Innovation

These days, there is much talk about open innovation, business model innovation and innovation culture. These are important topics, but the most significant element to anything related to innovation will always be people.

It is people that make things happen and this is you, your colleagues, your customers and other external partners that you engage with to bring innovation to market.

It is not that long ago that a good innovator was considered to be a good engineer or R&D person. However, things have changed big time over the last 5-7 years as the open innovation and business model innovation movements continue to rise while companies have failed to upgrade their innovation capabilities during the financial crisis.

In this talk, Stefan Lindegaard will explain the consequences of these changes as he looks into the skills and mindset that are required to be a good innovator in this era of “modern innovation,” which is driven more by openness and business models than internal R&D and patents.

The topics include:

• 7 critical personal competencies for innovation success
• an overview of the types of people and functions you need for a strong innovation team
• insights on the key elements for corporate innovation training programs
• a view on why some people kill innovation – and how to deal with them


7 Steps for Building a Top 100 Innovation Company

What would be your approach/steps to create an entrepreneurial and innovative culture in a big company? What are the elements, processes and tools that a large organization can typically do to become a top 100 innovative company?

These two questions are the outset for a webinar talk by Stefan Lindegaard on innovation culture which is something everyone talks about, but only few companies manage successfully.

There are no off-the-shelf answers to the questions as every company has its own issues, challenges, strengths and weaknesses, but you can still outline a set of thoughts and ideas for becoming a top innovative company. Lindegaard will present his outline based on these 7 steps:

• Start with a strong vision
• Secure executive commitment
• Create momentum and instill a sense of urgency
• Go for a full innovation upgrade
• People first, processes next, then ideas
• Communication is key
• Open up, experiment and learn from your failures


Innovation Culture: The Big Elephant in the Room

We all talk about it. Some corporate innovation leaders claim to have the answers. Lots of consultants are sure they know. Most CEO’s don’t really have a clue. It is just difficult developing a strong and sustainable innovation culture and one key reason is that a corporate culture in general is carved in stone during the first few years of the company’s existence.

After this, it becomes very difficult to change at all and only two things can change things fast; a truly committed executive group (this is very rare) or a true burning platform in which everyone realize that they need to change more or less everything in order to survive (not many companies are in such a condition, which is actually a good thing).

This is the outset for a webinar talk and discussion on innovation culture with Stefan Lindegaard and InnoCentive. At the webinar, we get into these topics:

• killers and boosters for innovation culture
• why middle managers hinder innovation just by doing their job
• an overview of the mindset and skills needed to succeed with (open) innovation today
• why you need a common language and why you need to educate up and down
• why it should be people first, processes next and then ideas

This will be an interactive session with group and individual exercises as well as plenty of time for Q&A.


Be Competitively Unpredictable!
– Make it Happen with Innovation

Competitively unpredictable: two words that spell the key to success in today’s fast paced, highly competitive business arena. If your company has the ability to consistently outmaneuver the competition in ways they never see coming, then the future is bright.

Why is being competitively unpredictable so essential now? One key reason is the ever-shrinking window of opportunity. In the past decades, depending on your industry, you could count on having three or five or even seven years after bringing something new to market to make good money before you needed to come up with the next new thing to keep revenues growing.

This is no longer the case. While the pace of innovation used to be fast but still manageable, now the window of opportunity is getting shorter and moving faster so you’re forced to innovate ever faster. One of the best examples is the mobile phone industry where they are now counting in months.

Open innovation and business model innovation are key concepts for becoming competitively unpredictable and in this session Stefan Lindegaard shares his views on how companies can embrace these concepts in order to bring better innovation to market faster.

Specifically, he will provide:

• an overview of the current state of innovation and what the future will bring us
• examples on how leading-edge companies merge open innovation and business model innovation
• insights on why companies must embrace failure for better innovation
• insights on how companies can use social media for their innovation efforts


Getting Started with Open Innovation

Today, we are witnessing a paradigm shift in which innovation moves from being driven by R&D and internal resources to an approach driven by the merger of internal and external input. This requires a more holistic approach that includes business model innovation and services as we go beyond technologies and products in our innovation efforts.

This change is stressful to any organization and in this talk we look into how companies can prepare their organizations to embrace open and external innovation resources. The topics include:

• how open innovation impacts management and organizational issues
• cases on how companies have organized for open innovation
• the key questions executives and innovation leaders must address


Smartfailing: Embrace Failure to Build a Stronger Innovation Culture

When things go wrong (as they frequently will), a smartfailing organization does not focus its energy on assigning blame and doling out consequences. Instead, the smartfailing organization de-stigmatizes failure and uses failure as an opportunity to learn and to find a better course.

In this talk, Stefan Lindegaard shares his insights from a recent survey in which he looked at how global innovation teams deal with failure and embrace the concept of smartfailing. He will cover issues such as:

• The key reasons why innovation teams fail – and how they deal with failure
• The honest interaction – or lack thereof – between innovation teams and corporate executives when failure occurs
• The challenges in learning from failure in innovation teams and elsewhere in your organization


The Power of the Crowd

Since the term crowdsourcing was coined eight years ago, the idea of tapping the knowledge, opinions, and ideas of the crowd has spread quickly and evolved in interesting ways. Today, every industry has examples of crowdsourcing and how it has helped with their innovation goals.

In this talk, Stefan Lindegaard provides history lessons, a present overview and future predictions on the benefits and challenges that come with crowdsourcing. The topics include:

• The early hype, status today and future directions
• Crowdwork, crowdinnovation and crowdfunding
• Examples of companies leveraging the crowd to solve tough challenges and pursue new opportunities
• The motivation factor (why people participate and why companies do it)
• How companies can use social media to improve their innovation capability
• Advice on getting started – and getting to the next level


Using Metrics for R&D & Innovation

Metrics in the context of R&D and innovation is a double-edged sword. They are needed to track your results and more importantly your progress. The challenge is to use metrics in a way that they support your efforts rather than driving them.

We will look into this challenge as Stefan Lindegaard explains the history and current state of innovation metrics, shares examples on what companies measure and – a bit provocatively – his views on why you should not pay too much attention to metrics.

The talk will touch on topics such as:

• the common denominators for metrics
• good and bad examples from global companies
• metrics for open innovation efforts


Internal Open Innovation: Why This Matters for Big Companies?

Most companies have embraced open innovation today, but their efforts are still very different. Some get it, some don’t and some are still trying.

The big companies should look into a different approach that allows them to experiment with their efforts and processes and in which mistakes and failures are not as critical as they could be otherwise. We can call this internal open innovation. It’s about innovation across their different business divisions and units.

Why is this relevant? First, it helps identify new business opportunities with a good chance to succeed as you have a head start on solving the internal issues related to bringing innovation to market. This is a strong value proposition in itself. Next, you also get a safer environment to experiment with your future “external” open innovation efforts. You can learn a great deal by trying to get the internal divisions to work together.

In this talk, Stefan Lindegaard will share his views and insights on internal open innovation and how big companies can benefit from this. We will touch on topics such as:

• what internal open innovation looks like and how it can work
• the pro’s and con’s of internal open innovation
• approaches and processes that you need to consider for internal open innovation
• inspiration from leading companies and a case on 3M


Innovation as a Career Choice

Do you want to work with innovation? Or do you already work with innovation and like this so much that you want to build you career on this.

In this talk, Stefan Lindegaard shares what it takes to get to work with innovation today and how you can stay sharp in a fast moving business discipline that is getting more and more respect among the top executives.

The talk will touch on topics such as:

• what you need to get into the game
• how you can stay sharp and relevant once you are in the game
• the different career paths for corporate innovators